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Factors Influencing Customers’ Continued Use of Mobile Food Delivery Apps under the Moderating Effect of Herding: An Empirical Study Using an Integrated TAM–ISSM–ECM Model

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Factors Influencing Customers’ Continued Use of Mobile Food Delivery Apps under the Moderating Effect of Herding: An Empirical Study Using an Integrated TAM–ISSM–ECM Model

Abstract

Factors Influencing Customers’ Continued Use of Mobile Food Delivery Apps under the Moderating Effect of Herding: An Empirical Study Using an Integrated TAM–ISSM–ECM Model

ISBN:978-981-5189-26-1

Author: Ran Limin

Factors Influencing Customers’ Continued Use of Mobile Food Delivery Apps under the Moderating Effect of Herding: An Empirical Study Using an Integrated TAM–ISSM–ECM Model; Authors: Ran Limin; ISBN: 978-981-5189-26-1

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